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The concept of selling
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Market principles
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Customer concept
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Personal selling concept
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Characteristics of a
successful sales person
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Personal characteristics
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The importance of being positive
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Identifying customer’s
needs
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The concept of needs
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The importance of fulfilling customer's needs
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Implementing the selling
process stages
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Selling process stages
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Searching for prospects
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Planning for prospects
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The sales presentation
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Requirements for effective sales presentation
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Conducting the selling meeting
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Ways to activate cross selling
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Handling customer's
objections
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The concept and importance of objection
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Overcoming objection skills
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Closing the selling
process
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The concept of closing sales
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Reasons for failures to complete a sales
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Approaches to close a successful deal
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Follow-up customer service
after sales
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The importance of follow-up customers
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Follow-up customers skills
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After sales customer service skills
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Handling the various
customer types
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Customer's types
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Handling different customer types |