Personalities at Work
What will I benefit?
You will be able to plan and follow up the sales process and work to achieve target sales by practicing persuasion and applying sales negotiation strategies and tactics, which will increase sales and achieve customer satisfaction.
Course Objectives
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At the end of this course, the participants should be able to:
- Plan the stages of the sales process, and identify and meet the needs of the customers
- Apply negotiation-selling strategies and tactics in dealing with customers
- Recognize the importance of self-confidence, influence, persuasion, and building the teamwork spirit to the success of the sales process
- Analyzing and understanding customers behaviors
- Follow up existing and potential customers
- Work according to sales KPIs
- Achieve target sales
- Achieve customer satisfaction
Target Audience
Current and new specialists in sales who will benefit from boosting their selling skills to an advanced level.
Course Outline
5
5
Topics
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Concepts of Marketing, Sales and Sales Process
- The concept of marketing and sales
- Marketing mix, promotional mix and marketing communication
- The sales process
- The importance of the customer to any organization
- The customer’s perception of the value offered
- Customer satisfaction and customer loyalty
- Self-confidence.
- Influence and Persuasion
- Building the team spirit
- The concept of market segmentation
- The variables considered in the segmentation of the consumer market
- What do customers expect from their service/products providers?
- Identifying customer needs
- Importance of consumer behavior
- Questioning skills
- Listening skills
- Importance of negotiation in sales process
- Sales negotiation strategies
- Sales negotiation tactics
- Important of follow up on customers
- Best methods of following up, whether they buy or not
- Concept of sales KPIs
- Importance of performance measurement indicators
- Preparation of sales KPIs
5
5
Target Competencies
- Sales process Management
- Building Customer Relationship
- Understanding The Customer
- Analysis of Customers’ needs and wants
- Customers Complains Analysis and Management
- Customers Value Management
- Sales
- Marketing
5
5
Course Methodology
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This training course will be carried out through the use of best practices and the right combination of engaging and purposeful tools such as:
- Practical, relevant case studies
- Group activities and workshops
- Related role plays
- Experiential learning
- Stimulating mental activities
- Engaging team competitions
- Suitable training Videos
- Presentations
- Self–assessments
- Learning with Simulations and Games
Selling Skills
4600 SAR
3 Days
Course Dates
*Prices do not include value added tax
For more information, do not hesitate to contact us
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